Rules? Let’s just say here at eXO Skin Simple, we aren’t too keen on them – especially when it comes to our skincare routines.
After all, who made it a mandate that we need to slavishly devote our precious time to following a complicated, lengthy skincare regimen? It’s 2017, people! It’s time to declare our independence from these downright dated guidelines.
At eXO, the revolution begins with creating blissfully simple – but highly intelligent – products. One step for face, one step for body – you’re done! It continues with breaking some common (and pervasive) skincare “rules,” once and for all.
Rule: You have a single skin “type.”
We certainly never let anyone define who we are – which is why it’s pretty infuriating that so many skincare companies try and box us into a single “skin type.” You, too? Whether you’ve been advised that you’re oily, mature, dry or combination, it can be a frustrating battle to figure out the right skincare solution for your finicky “type.”
The reality is, you’re not one single “skin type” – your skin is a living, breathing and dynamic organ (your body’s largest!) that is constantly evolving. In fact, your skin’s needs shift – sometimes within a matter of hours and sometimes over many years. This is why it’s pure genius to have an adaptive skincare regimen that works with your unique biology in real-time to give your skin what it needs, when it needs it. That’s of the whole principle behind eXO: We provide predictive, personalized Zen3 exosome skincare that caters to skin in all life stages – from your oily-and-acne-prone 20s to your mature-and-sensitive 70s.
Rule: Oil clogs pores.
Somewhere in a Noxzema commercial back in 1995, oil got a bad reputation for clogging pores. Hence: The rise of “oil-free” skincare. Yes, there are some lowbrow oils out there that will mess up your skin. But there are also plenty of amazing plant-based oils that won’t clog pores and will do heroic things like fight free radicals, enhance cell rejuvenation and clarify skin. Lesson here? Not all oils are created equal. eXO’s range of Next-gen natural ingredients includes coconut, noni, macadamia nut and grapeseed oils. These heaven-sent lubricants are loaded in skin-loving nutrients and antioxidants, including Omega-3 fatty acids and Vitamins A, C and E. Take our word for it: Slather. Them. On.
Rule: You shouldn’t use the same products for AM and PM.
As if life weren’t complicated enough, the skincare industry insists upon telling us that there are certain products for morning or evening only. You know the drill here: Daytime moisturizers, nighttime serums, evening treatment masks….
We’re so over that. After all, if something is good for your skin in the morning, shouldn’t it be good for your skin at night, too? That’s the radically simple philosophy we’ve adopted, which is why we’re here to say that you can use eXO Face both AM and PM, no questions asked. Period. (But seriously… any questions?)